Poyntz Covered System Inc.
In 2025, the Poyntz Covered Wagon system was acquired by Matt and Whitney Gauthier, who were early adopters of the system within their generational family business, Fairgreen Sod Farms. They saw first hand the benefits of the system and the opportunity to grow the company by introducing it to other industries.
Matt and Whitney approached us with a unique challenge. They wanted to update the logo, but not deviate too far in order keep brand recognition.
A similar, but unique font was chosen and the italics provided a visual nod towards movement.
Although Poyntz Covered Systems can be used in many different industries, keeping the green colour was in line with the first customers of the business – sod farms.
