The Back Door Mission team was full of inspired ideas for their new logo design. They wanted it to reflect the bigger picture of the work that they do. The path for those who access their services often isn’t linear, but Back Door Mission is there to light the way. This journey towards a brighter future is at the heart of their new design. The bold text, welcoming colour palette and calming flow of the graphic make their new visual identity feel both approachable and empowering. We hope this new design will help Back Door Mission have a positive impact on many more lives in our community.

To learn more about Back Door Mission, head over to backdoormission.ca.