Thornbury at Woodbine

Thornbury Cider and Colio Winery joined forces with Take Root Creative to revitalize their marketing campaign at Woodbine Racetrack for the King's Plate event and the entire racing season.

Copywriting took centre stage, skillfully weaving a compelling narrative across various advertising formats, deeply resonating with both racing enthusiasts and cider connoisseurs alike.
 
From a full-page, full-color print advertisement to the production of a dynamic commercial aired during the King’s Plate, we masterfully intertwined the exhilarating world of horse racing with the brand excellence of award-winning cider and sparkling wine.
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